Norm Sandberg and his wife Jan at a waterfront concert on Collingwood harbour

About Norm

Proven Leadership. Practical Solutions. Results for Collingwood.

Norm Sandberg with his family and dogs in their Collingwood backyard — candidate for Mayor of Collingwood, Ontario
Proud to call Collingwood home with my family.

Meet Norm

Collingwood has been my home for more than 45 years.

I’ve raised my family here, served this community as a councillor, volunteer and business leader, and worked on projects that have shaped our town.

I’m running for Mayor because I believe experience matters, collaboration matters, and thoughtful leadership matters.

I want to help build a financially sustainable Collingwood while protecting the character that makes our community special.

Experience Matters. Results Matter. Collingwood Deserves Both.

I’m committed to continuing to deliver practical solutions and real results for the residents of Collingwood.

45+ Years

Serving Collingwood

20+ Years

Municipal Leadership

$100M+ Infrastructure Projects

Planned & Delivered

Countless Community Partnerships

Building a Stronger Town

1. Public Service

A record of getting things done and delivering results that improve daily life.

  • Strong record as Councillor with a focus on practical solutions
  • Proven leadership across committees and community boards
  • Delivered results that enhance services and quality of life
  • Trusted by residents, staff and community partners

2. Infrastructure Leadership

Experience managing major infrastructure and building a town that’s ready for the future.

  • Managed and supported infrastructure projects worth hundreds of millions
  • Focused on long-term planning and responsible investment
  • Improved roads, water, wastewater and community facilities
  • Preparing Collingwood for future growth and future needs

3. Collaboration & Consensus

Building consensus and working together to get the best outcomes for Collingwood.

  • Known as a consensus builder and thoughtful listener
  • Skilled at bringing people together around common goals
  • Works respectfully with Council, staff, partners and residents
  • Strong communication and transparent decision-making

4. My Priorities as Mayor

Focused on what matters most for Collingwood’s future.

  • Build a financially sustainable town
  • Prepare for growth with smart infrastructure
  • Support affordable housing and downtown revitalization
  • Deliver responsive, transparent, and accountable government
  • Protect Collingwood’s unique character and quality of life

Experience & Accomplishments

More detail on the experience behind these priorities.

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A Record of Getting Things Done

For more than 35 years, I have served Collingwood as a municipal councillor, engineering professional, community leader, and advocate for municipalities across Ontario. My career has been dedicated to solving problems, protecting taxpayers, and delivering projects that strengthen our community.

As a former Collingwood Councillor (1993–1999, 2002–2010) with 14 years of municipal leadership, a municipal engineering professional, and a leader in provincial municipal organizations, I bring the experience to lead from day one.

I am currently managing a team of engineering professionals and consultants on a $500 million housing-enabling capital program for a municipal client. This sewer and water program is designed to enable the municipality’s growth and development to meet provincial housing targets.

Delivering Results for Collingwood

During my years on Council and through my professional career, I helped advance projects that continue to benefit our community today, including:

  • Helped deliver Collingwood’s new Museum and LEED Gold Public Library
  • Served on the Affordable Housing Task Force that helped bring Collingwood’s first new affordable housing project in decades
  • Chaired the Georgian Trail Board, overseeing development of the 35 km trail connecting Collingwood and Meaford
  • Led or managed major local infrastructure projects, including water system upgrades, booster stations, watermain improvements, and long-term planning for future growth
  • Worked on accessibility, recreation, cultural, and community initiatives that strengthened quality of life for residents

Experience Managing Major Infrastructure

As a Certified Engineering Technologist and senior municipal infrastructure professional for 30 years, I managed complex engineering projects, multidisciplinary teams, and public consultations while working closely with municipalities across Ontario.

Projects in Collingwood included:

  • Planning and modelling the Town’s water distribution system for future growth
  • Design and construction management of the water booster pumping stations at Admiral Collingwood Public School, Georgian Meadows, and Osler Bluff Road
  • Management of the Long Point Road watermain and the interconnection with the Town of The Blue Mountains
  • Rehabilitation and improvements to the Collingwood water tower
  • Computer modelling that helped guide design of the Collingwood–New Tecumseth water transmission system
  • Collingwood water asset management plan

This experience means understanding not only how to build infrastructure, but also how to plan for it responsibly and pay for it wisely.

Provincial Leadership and Advocacy

I have represented municipalities at the highest levels in Ontario, serving as:

  • President, Association of Municipalities of Ontario (AMO), representing 222 municipalities across the province
  • Chair, Ontario Small Urban Municipalities, advocating for communities like ours
  • Serving on or leading numerous AMO task forces on planning, energy, brownfields, and municipal finance

Working alongside municipal leaders from across the province, I advocated for stronger communities, improved legislation, and better funding for local governments.

Building Consensus on National Projects

As Senior Relationship Manager with the Nuclear Waste Management Organization, I led municipal and public engagement across Ontario communities considering participation in one of Canada’s most significant infrastructure initiatives.

That role required listening carefully, bringing people together, and ensuring community voices were heard before decisions were made.

Leadership Built on Communication

Throughout my career, I have delivered hundreds of presentations to councils, community organizations, businesses, and stakeholder groups, translating complex issues into practical solutions people can understand.

I have also taught municipal services at Georgian College, coached youth soccer, instructed with the Canadian Ski Patrol, and spoken at conferences across Canada and internationally.

As a Certified Engineering Technologist with decades of experience managing infrastructure, budgets, public consultation, and multidisciplinary teams, I know how to turn good ideas into real results.

Norm Sandberg with community members at a downtown Collingwood event

Collingwood is a special place because of its people. I’m honoured to work alongside you to build an even better community for all.

– Norm Sandberg

Ready to Move Collingwood Forward?

I would be honoured to earn your support.